
PICTUM SUPERIOR DYES TECHNOLOGY
- A new generation of high intensity and purity pigments
- Deep colours that last up to 45 days
- Formation of concatenated Micro Pigment Structures

Power
Duration
Definition

PICTUM SPECIALIST OF NATURALS SHADES AND PERFECT COVERAGE
- New Families of Neutral, Cold and Warm Reflections Naturals
- Excellent coverage for every single PICTUM shade
- New progressive colour concept for all shades in the range

Coverage
Naturalness
Gloss

PICTUM NEW MODERN, VEGAN AND SAFE FORMULA
- New cruelty-free vegan formula
- Paraphenylenediamine-free
- Resorcinol-free
- Fragrance from Natural Ingredients

Security
Innovation
Respect

PICTUM COLOR DEFENCE VEGAN PLEX

BABASSU OIL
Softness
Protection

ARGAN OIL
Hydration
Gloss

PHYTO KERATIN 18
Structure
Compactness


